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NSC Positioning Tool
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Intro /
B2P Model /
B2B Model /
B2C Model /
Positioning Workflow
Positioning Pyramid
Positioning Pyramid template
Example - Seafood from Norway
Positioning Statement & Key Changes
Communication Formats
Species /
Prawns & Shellfish
Pelagic
Salmon
Codfish/Whitefish "Natural"
Clipfish (Klippfisk)
Stockfish (Tørrfisk)
Salted fish (Saltfisk)
Trout
Updates /
More
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Positioning, week 21
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May 2016
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